VP Commercial — Latin America

JOlivier & Partners has been retained to identify a VP Commercial for the Latin America division of a global FMCG group, based in Miami, leading 18 LatAm markets with $1.4bn in combined revenue.

The Organisation & Context

Our client is a global consumer goods company with leading brands in food, beverage and personal care. The Miami-based LatAm hub manages distributor relationships and brand investment across 18 markets.

Key Responsibilities

• Lead commercial strategy and P&L for $1.4bn LatAm business
• Manage 6 Country Commercial Managers and 120 indirect commercial staff
• Define go-to-market strategy across modern trade and e-commerce
• Drive distributor performance management
• Build commercial capability across the regional leadership team

Candidate Profile

• VP Sales or Commercial Director in a global FMCG company
• Deep knowledge of Latin American consumer markets — Brazil, Mexico, Colombia
• Track record of managing multi-market commercial organisations
• Fluent Spanish or Portuguese and English required